Is it annoying to serve beer flights? Yes. Is it worth it? 💯 Beyond the higher check size and greater profitability (vs equivalent volume in a single pour), flights are how we connect with new beer drinkers, get them excited about discovering beer, and create an experience around visiting our taprooms.
“People drink and eat with their eyes,” says Hankinson. “Seeing these beautiful flight boards has changed the impression of what some people thought a brewery could be, and changed the way people think about craft beer and what that experience is.”
Thank you Courtney Iseman and Punch Drinks for highlighting TALEA Beer Co.. LeAnn Darland
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