Verkada’s Post

View organization page for Verkada, graphic

100,394 followers

Trial and discovery are critical parts of the buying journey. But locking up merchandise causes retailers to face a difficult dilemma: balancing security without harming the #customerexperience. At #SXSW this year, Christie Fleischer, CEO of Benefit Cosmetics and Brandon Davito, our head of product, explored strategies to address this challenge, like: 👥 Protecting frontline #retail employees first with technology and proper training. 🛍️ Understanding customer expectations for their shopping experiences to tailor anti-theft measures better to align with those needs. 📈 Leveraging theft #data from security systems to inform loss prevention strategies and catch repeat offenders. For an inside view into what is happening at the store-level and more broadly in the retail industry, read more here: https://lnkd.in/g5RqvwBU #retailtech

To view or add a comment, sign in

Explore topics