Vallum Associates’ Post

13-Year-Old Boy Sketches His Way to a Louis Vuitton Internship: Power of #contentmarketing on #socialmedia What Can Your Content Do? Remember "overnight success"? Forget it. In 2024, it's all about #intentionalhustle and #strategicvirality. Just ask 13-year-old Parisian Milan, who went from doodling LV monograms to landing a dream internship at the House of Vuitton. 𝐇𝐞𝐫𝐞'𝐬 𝐭𝐡𝐞 𝐬𝐭𝐨𝐫𝐲 𝐢𝐧 𝐬𝐡𝐨𝐫𝐭: Milan's mom shares his fashion sketches on Twitter. French journalist Marie Gentric spots Milan's talent and tags Louis Vuitton. Louis Vuitton, impressed by the viral buzz, offers Milan a week-long internship! I believe this isn't just a heartwarming tale; it's a #marketingmasterclass on the power of authentic content. And, 𝐇𝐞𝐫𝐞 𝐚𝐫𝐞 𝐌𝐲 𝐭𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬: 𝘍𝘪𝘯𝘥 𝘺𝘰𝘶𝘳 𝘯𝘪𝘤𝘩𝘦 𝘢𝘯𝘥 𝘰𝘸𝘯 𝘪𝘵: Milan mastered the LV aesthetic. You have to do the same for your field. 𝘉𝘦 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤 𝘢𝘯𝘥 𝘱𝘢𝘴𝘴𝘪𝘰𝘯𝘢𝘵𝘦: Let your unique voice shine through. No cookie-cutter content! 𝘋𝘰𝘯'𝘵 𝘶𝘯𝘥𝘦𝘳𝘦𝘴𝘵𝘪𝘮𝘢𝘵𝘦 𝘵𝘩𝘦 𝘱𝘰𝘸𝘦𝘳 𝘰𝘧 𝘴𝘰𝘤𝘪𝘢𝘭 𝘮𝘦𝘥𝘪𝘢: Engage, network, and build a community. 𝘛𝘦𝘭𝘭 𝘴𝘵𝘰𝘳𝘪𝘦𝘴, 𝘯𝘰𝘵 𝘫𝘶𝘴𝘵 𝘧𝘢𝘤𝘵𝘴: Make your content relatable and emotionally resonant. 𝘊𝘰𝘭𝘭𝘢𝘣𝘰𝘳𝘢𝘵𝘦 𝘢𝘯𝘥 𝘤𝘳𝘰𝘴𝘴-𝘱𝘳𝘰𝘮𝘰𝘵𝘦: Milan's mom played a crucial role. Find your Marie Gentric! So, what's your takeaway on this? How are you planning to leverage content to showcase your skills and land your dream job? Share your thoughts in the comment section. #contentmarketing #socialmedia #careergoals #2024trends

Unleash your inner boldness with our latest line of lipsticks, where audacious beauty meets vibrant expression! Spec ad done for SugarCosmetics as a part of my internship in QuadCubes #specad #advertising #digitalmarketing #sugarcosmetics

📸✨ A Grateful Journey with Arvind Fashion's Arrow Brand! ✨👔 As my internship with Arvind Fashion in the Arrow brand comes to an end i Worked with this talented group of individuals has been an invaluable experience, and I want to express my deepest gratitude to each and every one of them. 🙌🤝 It's not just about the work we've done together; it's about the knowledge I've gained, the bonds I've formed, and the personal growth that's occurred along the way. 🚀 Professional Development: I've had the privilege to work on projects that challenged me and helped me grow as a professional. The hands-on experience has given me insights into the fashion industry, and I've developed a strong foundation in marketing, sales, and product management. 🌐 Cross-functional Collaboration: I've learned the importance of collaboration in achieving common goals. Working with various teams within the organization has taught me how different departments contribute to the overall success of a brand. 💡 Innovation: Arvind Fashion's commitment to innovation is truly inspiring. I've witnessed how the Arrow brand constantly evolves and adapts to the changing market dynamics. This has instilled in me a passion for staying on the cutting edge of the industry. 📊 Data-Driven Decision Making: The use of data and analytics to drive business decisions has been eye-opening. It's been a great opportunity to understand how insights and data play a pivotal role in shaping strategies. 🤗 Team Spirit: The camaraderie within the team is exceptional. I've been fortunate to work with colleagues who are not only experts in their fields but also incredibly supportive and friendly. 🎓 Continuous Learning: My internship has fueled my hunger for knowledge. It's a reminder that learning doesn't stop; it's a lifelong journey, and Arvind Fashion has instilled that in me. #ArvindFashion #ArrowBrand #Internship #CareerGrowth #ProfessionalDevelopment #Gratitude

From stylish frames to cutting-edge lens technology, marketing eyewear products is all about highlighting their unique features and how they enhance people's lives. Whether it's promoting fashion trends, UV protection, or digital eye strain relief, it's about connecting with customers and showing them the value of the product. But have we ever thought about the basis of promotion of them? I feel that the most important thing that a marketer should keep in mind is how these products are impacting the eye health of an individual because that is the reason of purchase of those products. Here comes another approach of marketing these products , i.e, by promoting eye health. As I keep on progressing my journey of internship in my current organization Optical Palace , I am really excited to deep dive into the world of eyewear and learning the various marketing strategies of the industry and their business model. The most interesting part of my journey till now in the industry is the application of each and every marketing concepts, starting from the 4Ps, that I had learnt in my college during the semesters till now. The hands-on-experience of the theoretical knowledge that I am gaining here will definitely be helpful for me as I transit towards the professional world. The 3C and SWOT analysis helped me to know more about the industry and it also gave me the opportunity to suggest how the organization can update it's model to beat the heat of competition in the industry. I'm grateful for the opportunity to be part of such an innovative and dynamic team, and I can't wait to see what the rest of my internship journey holds. #internship #experience #opticalpalaceindia #marketing #promotion

"Thrilled to share that I've kicked off my summer with an exciting opportunity as a Marketing Intern at Kidbea! ☀️ During this SIP journey, I'll be delving into the world of digital marketing, honing my skills in analyzing brand presence across social media platforms. From dissecting engagement metrics to crafting strategic insights, I'm eager to contribute and learn from the experienced team here. Kidbea Moumita Chakraborty Priyank Kulshreshtha GNIOT Institute of Management Studies (GIMS) Stay tuned for updates as I navigate through this enriching experience! 📈 #SummerInternship #DigitalMarketing #BrandAnalysis"

" 13-year-old boy secures internship with Louis Vuitton after his sketches go viral " "At 19, Zepto founders became the youngest rich individuals in India" And follows.. It's sometimes not just how hard you work, rather being at the right place. How many times you had this incident that would not be possible if you wouldn't have been present. I mean sometimes Luck plays a major role in shaping up. So Two things I believe that can help you make your own luck. [1] What work you do. [2] Showing your Work. We gotta make sure we are working on both ends. #career #growth #opportunities

Concluding my 6-month internship at Lancôme TRAPAC feels like coming down from a roller coaster. The ride has been full of excitement, challenges, introspection, and, of course, happiness. As I gained knowledge of the travel retail market, I was so impressed by how it creates unique experiences for the consumers and how L'Oréal conquers it as the 6th continent. I'm glad that I had the chance to be in this fast-changing environment, as well as to understand and learn to live with the changes. I would not be able to get my feet on the ground safely without my team, to whom I would like to express my gratitude for their support in my daily work and in my long-term career development. I was given plenty of opportunities to explore the industry and the channels, to interact with stakeholders, and to see my insights bring a positive influence to the work of my colleagues. This helped me to take on multiple perspectives at work, nourishing my communication skills and critical thinking skills. At the same time, assisting in media and CRM campaigns allowed me to discover my interest in consumer behaviors and data. It's exhilarating for me to observe consumers' actual actions in the designed user journeys, which tells a rich story with the power of data. Empowered by this passion and the experience I've obtained in this internship, I'm ready to embrace the challenges in the new chapter of my career path. I'm looking forward to the beauty that lies ahead. #lorealforthefuture #internship #travelretail #digitalmarketing #thebrandofhappiness

Thrilled to share that I've successfully completed my virtual marketing internship at lululemon! It was an incredible experience that allowed me to gain valuable skills and contribute to a brand I truly admire. During the internship, I tackled a range of projects that honed my strategic thinking and marketing execution abilities: 💡Launching MIRROR: I developed an integrated marketing plan and creative brief for lululemon's MIRROR at-home fitness platform. This involved crafting a strategy to raise awareness and connect MIRROR with lululemon's core community values. 💡Digital Innovation for Retail: I explored the impact of digital transformation on retail and created a concept for a new digital product or customer experience that could enhance the lululemon shopping experience. 💡Hyperlocal Marketing Power: I delved into the power of hyperlocal marketing, analyzing current lululemon ambassador profiles and developing hypothetical profiles for local ambassadors aligned with the brand's growth strategy. 💡Data-Driven Marketing Decisions: I learned the importance of data in marketing campaigns by calculating key metrics from a recent lululemon ambassador campaign and presenting my findings to the team. 💡This internship truly deepened my understanding of marketing within the athletic apparel industry. I'm incredibly grateful to the lululemon team for their mentorship and guidance. Here's to future marketing adventures! #lululemon #marketingintern #virtuinternship #digitalmarketing #retail #socialmediamarketing

👩💻Join me on my exciting journey at My Unleashed Life—an outdoor apparel company for dog owners and their beloved pets—as I dive into Week Seven of the Digital Summer Clinic. 🐾 From preparing for our successful website launch to driving engaging product promotions, this internship has been an incredible learning experience. Click the link below to read all about how this week went in my latest blog post! #ProductPromotions #OutdoorApparel #WebsiteLaunch #SocialMediaMarketing #ProfessionalGrowth #InternshipExperience

While interning at the Femina Miss India pageant in 2015, I got a taste of fashion and marketing's blend, learning about storytelling, luxury marketing, and digital promotion. This experience introduced me to global markets and the power of connections. Now, at DePaul Driehaus College of Business studying Market Research with Professor Warren Solochek I'm applying those early lessons. For me, this class isn't just theory; it's about applying my industry experience to other real-world applications, and learning ways to make products resonate with consumers. Reflecting on my journey, from my first internship to my current studies, shows how each step builds our skills and vision. Keep moving and growing! P.S.: Can you spot me?