Sony Pictures Entertainment’s Post

Seeing the 3 panels side by side from Pixar Animation Studios post from last month reminds me of how the #b2b #buyingcommittee is continuously evolving and changing in #2024. Some sources saying up to 20 unique individuals in the decision making process! See comments for link Seven different generations including: Greatest Generation (1901-1927) Silent Generation (1928-1945) Baby Boomer (1946-1964) Gen X (1965-1980) Millennials (1981-1996) Gen Z (1996-2012) Gen Alpha (2013-2025) What are ways you are engaging with and promoting content to your buying committee influencers and decision makers? Millennials are making up more and more % of the buying committee stakeholders. #strategicmarketing #buyingcommittee #millennials

This has potential

A very interesting example. I could use it for an introductory psychology class to induce curiosity about psychology in undergraduate students.

Did you know the documentary "Only in Theaters" is now available to watch on Youtube and Tubi for free (with ads?)  Experience the passion, determination, and heart behind one man's mission to save his family's movie theaters.  #watchnow #filmtowatch

My latest story looks at a property sector that's niche but has a lot of nostalgia: movie theaters. Cinemas have been through the wringer in recent years between the pandemic, labor strikes and rise of streaming services. But many are still holding on, in part because their uniquely designed real estate makes them difficult to replace. Those big, windowless rooms with stadium seating are great for watching Dune: Part Two, but not so easy for the landlord to turn into a Panera Bread or Ulta Beauty. So, in many cases, the landlord agrees to cut the rent and the movie theater survives. Do you still go to the movies? What's the first and last movies you saw in theaters? (Mine: 101 Dalmatians in 1991 and Barbie last summer.) The Wall Street Journal https://lnkd.in/e6-QkXAm

"Fathom Events, a groundbreaking name in the cinema entertainment industry, now represents the epitome of unique, exclusive, and limited-run live or pre-recorded entertainment experiences in local movie theaters nationwide." https://lttr.ai/AIIQD #brandpositioning #brandresearch #newbrandname #brandrefresh #rebranding #GroundbreakingCinemaEntertainment #Craniumagency #Brandstrategy #craniumagency #brandstrategy

"In this video, we dig into the REAL economics of ‘unlimited’ movie theater subscriptions by taking the challenge of using an Alamo Drafthouse Cinema pass every day for an entire week. This experiment delves into the economics of movie theater subscription services, evaluating the cost-effectiveness for both the consumer and the theater. Discover the hidden costs behind these passes, the financial impact of concessions, and the fine print that could affect your savings. We'll also explore the broader implications of these subscriptions on movie-going habits post-COVID and the sustainability of theaters." https://lnkd.in/erjM8GB3

Super interesting article, as was thinking this the other day when driving past a closed down movie theater. Who could re-purpose this real estate, and how? https://lnkd.in/gTpWJAiX

How can movie theatres attract more viewers? #LIPostingChallenge #LinkedInNewsIndia 1. Affordable Pricing Solutions: Unemployment has gone up, lowering the cost on tickets and food will get me inside the theater. 2. Make better movies. Find real actors who can actually act. 3. Temperature Control: Adjustable heating and cooling options in individual theaters, as well as providing blankets or shawls for those who prefer a warmer environment. 4. Shorter runtime films, curated film festivals or marathons, and special screenings of classic or cult films.