Pie lovers unite! Learn more about this fun partnership between our Edwards® desserts team and Jason Biggs as they celebrate 25 years of American Pie! https://lnkd.in/enhyEw-y
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Helping Axell Group grow online (and beyond), with Online Marketing. 7+ years of scaling brands. Strategist and Consultant for B2B and B2C Brands
𝗗𝗶𝗱 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄 𝘁𝗵𝗮𝘁 𝗖𝗼𝗰𝗮-𝗖𝗼𝗹𝗮 𝗱𝗶𝗱𝗻’𝘁 𝗰𝗿𝗲𝗮𝘁𝗲 𝗦𝗮𝗻𝘁𝗮 𝗖𝗹𝗮𝘂𝘀? That’s a common myth that many people believe. But the truth is, Coca-Cola had a huge influence on how we see him today. Before 1931, Santa Claus looked different in different cultures. He could be skinny, short, or even scary. But then, Coca-Cola hired Haddon Sundblom to draw Santa for their ads. He based his Santa on a poem by Clement Clark Moore called "Twas the Night Before Christmas." His Santa was warm, happy, and human-like, with rosy cheeks, a white beard, and a big smile. Coca-Cola has used this Santa ever since and made him popular in cards, books, movies, and TV shows. They also added other characters like Sprite Boy, an elf who worked with Santa. So, next time you see Santa in his red-and-white suit, remember that he is partly a product of Coca-Cola’s clever marketing. 😉 But also remember that he has a rich and diverse history that goes beyond one brand. What do you think? Is Coca-Cola’s Santa overrated and commercialized? #CocaCola #SantaClaus #Marketing #Branding #History #Culture Some companies and people that inspired this post are: The Coca-Cola Company, Sprite, Martin Lindstrom, John Maeda, Shama Hyder and Tai Tran
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WHY IT MATTERS
Founder & Executive Director, Worldwide Group Travel & Events Creator & Executive Producer, Jamaica Fit Trip
🎉 Exciting News! 🎉 The National Black Brewers are coming to Portland, Maine on July 19th & 20th for an exclusive movie premiere and symposium! 🍻✨ This is your chance to meet the trailblazing board members who made history with their groundbreaking breweries. Join us for a fantastic evening of fun, beers, and education. Whether you're a beer enthusiast or just curious to learn more, this event is open to everyone. Don't miss out on this unique opportunity to connect, celebrate, and be inspired! 🍺🎬 See you there! #NationalBlackBrewers #BeerLovers #CraftBeer #HistoryInTheMaking #JoinTheFun #BlackHistoryMaine #BlackTravelMaine
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GREAT THINKING NEVER GETS OLD. After winning the Super Bowl Pre-Game, within 5 days of posting we went on to garner in excess of 22,000,000 views on this delightfully quirky TV spot from Todd Lemmon, Kevin Hughes, Patrick Simkins, James See, Scott Model, Hunter Somerville. Credit to the incredibly humorous Craig Gillespie (Director) and the delightful Kaley Cuoco for their talents and personality. #brandbuilding #creativitymatters #ideasworthsharing #adsthatshine #ninelivesgroup #marketingagency #storytelling, #creativity I specialize in powerful, breakthrough, effective ideas that build brands and business.
Lemmon/Hughes 20th anniversary cont'd...Here's the actual spot featuring the delightful Kaley Cuoco. If your brand needs some uplift, moxie, oomph or zizz zazz, call Lemmon/Hughes. We have all in abundance and will deploy them enthusiastically. A cool pre-Super Bowl stat on this spot: https://lnkd.in/e_dcZRiK
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It’s only fitting that Miller High Life marks its 120th anniversary on Dec. 30. Is there a more appropriate time to celebrate the Champagne of Beers than right before the new year? Check out this list of 5 things you didn't know about Miller High Life..: https://lnkd.in/gJHqTtQ3
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Were constantly looking for ways to create low code accelerators on top of pro code features. This month's alpha release makes it simple to create connectors from Postman collections that you can share with your team. Next step, LLM connector generators?? Lots more in the release from takslist, modeler, operate, and Zeebe the process engine.
There is certainly a lot to celebrate and indulge in today: Mardi Gras, Carnival, Galentine's Day, and, our favorite, Release Day! See and try what's new in Camunda this month: https://bit.ly/4bAkRmA
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Why UGC is more important than people think? User-generated content (UGC) and its potential to transform engagement and amplify brand presence is often underestimated. UGC encompasses original content created by individuals, not brands—think social media updates, reviews, blogs, or unboxing videos—that resonate with authenticity and real experiences (Dylan, 2023). Take the Co-op example—Santa Claus with a Co-op bag at the bus station shared across social media 🎅🛄 . Co-op leveraged this UGC, embracing the festive spirit, garnering attention, and engaging their audience on LinkedIn with the catchy caption, "Santa's got a brand new bag." This simple yet effective use of UGC showcases its influence and brand amplification potential. Why is UGC critical? It drives increased engagement, builds trust through authenticity, and offers diverse perspectives, ultimately broadening a brand's reach (Dylan, 2023). As marketers, leveraging UGC could revolutionize your marketing strategies, improving customer funnels and conversions. Embrace UGC, tap into its authenticity, and witness the exponential growth it can unlock for your brand. Click here to explore the importance of UGC and how it can supercharge your brand's presence and conversions! https://lnkd.in/d36zHAvW #UGC #BrandAmplification #EngagementBoost #forbes #coop #marketingdoneright #marketing
Santa's got a brand new bag
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That's a wrap on 4/20, 2024! 💨 The team and I put some serious work into our campaigns for Holistic Industries, and I'm proud of what we delivered! Peep the video below to get a snapshot of how we honored 4/20 this year. #cannabisindustry #cannabismarketing
Holistic brought the heat this 420 for Liberty and our Brands. Liberty Pizzeria delivered so much fun at the dispensaries and the brands rocked—from the juiciest fruity vibes for Hellavated to the the Garcia Hand Picked Threads for Heads family-signed merch giveaway to the Avitas/42024 anagram to the Strane sticky magnet giveaway—Happy 420 to all who celebrate!
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Brand Marketing Professional driving Strategic Growth & Team Development | Senior Marketing Strategist | 20 years FMCG experience | Adapting global marketing strategies & communication to meet emerging market needs.
Strong human emotion + Excellent use of disticinctive brand assets + CEP’s + diversity of all types + transferable idea for most markets in context of a global brand. The idea transforms all media channels too. The creative team ( and hopefully because of a excellent client brief) ticks many boxes in my view. …But is doesn’t feel like a “tick box”creative that tries to do everything and ends up being “creative scrambled egg”like so many often do when a brief has to many objectives. It’s also a “ risky” idea, but it works because it’s authentic and consumers would agree with a core message. The negativity of the idea works because the brand is celebrated or part of that human truth. I think this is my favourite brand campaign this year. I don’t know anyone on either client or agency side- I just love it!
Sometimes, there are more important things to hold on to than a Coca-Cola. Our latest campaign, 'Spills', sacrifices the iconic beverage to celebrate something greater: those special moments when our love spills over. An embrace worth every drop. DAVID Miami, Pancho Cassis, Edgard Gianesi, Rafael Donato, Thomas Nitti, Seiji Wakabayashi, Carolina Vieira, Mariana D'Aprile, Rafael Giorgino, Brenda M., Tomas Diego, Paula Vampre, Vanessa Amaral, Sofía Osorio, Sandra Azedo, Antonio Ferreira, Larissa Cocchiaro, Ricardo Moreira, Nixon Freire, Islam ElDessouky, Luciana Mendesa, Mariana Manso, Amy Manganiello, Brionna “BT” Stewart, Chase Abraham, Laís Emilião
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Another chapter of our journey.
An amazing way to end the year. I couldn’t be more proud of this work and the team that made it happen. Hamdi Ulukaya Tarkan V Gurkan Amy Carriello Emily Acee
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James M. Saunders, our President & Founders, graces the cover of the Black Enterprise Magazine with a number of peers who are also partnering with Pronghorn. Check it out below
Breaking barriers and celebrating excellence! We are honored to be featured on the cover of Black Enterprise Magazine, showcasing the trailblazing work of 30+ Black-owned spirits founders! Cheers to our co-founders, Dia Simms, Dan Sanborn, and Erin J. Hall, for leading the way. Celebrate with us as we continue to change the face of the Spirit industry through diversity and innovation. Click here to read the article! 👉🏾 https://lnkd.in/eQQ4NbbZ IBest Wines Ten To One Rum Delta Dirt Distillery LS Cream Islandjon Vodka TCapri Tequila Greenwood Whiskey Red Hazel Spiced Whiskey Common Ground Spirits Old Hillside Bourbon Company Los Hermanos Tequila Anteel Tequila Tequila with Friends
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