Deutsche Bank’s Post

Enjoyed the Champions League Final between Borussia Dortmund & Real Madrid?? Hear from our most recent guest, Jack Nayler, who’s worked with teams that have been there, like Chelsea, PSG, & Real Madrid, just to name a few. In this episode we discuss what it was like working at these huge clubs as well as with the world class players that were there. Give it a listen here! https://lnkd.in/dhdB3wan

What does it take to call the shots on a big-time world football match? ⚽ With the FIFA Women's World Cup Australia & New Zealand 2023™ nearing its Quarterfinal stage, the stakes continue to rise with each match not only for the players on the field but for the talent behind the scenes producing live coverage of this spectacle for the entire globe. Whether it’s the influx of evolving technologies or producing a world-feed product that every country in the world can enjoy, what goes into the art of directing in global soccer? Accomplished veteran directors Laurent Lachand (director of the 2022 FIFA World Cup Final in Qatar and the 2022 UEFA Champions League Final in Paris) and Sigrid Lelièvre (director of matches at the 2019 FIFA Women’s World Cup in France and the first woman to direct matches in France’s top-flight Ligue 1) share insights into their craft in a conversation with SVG Europe's Editorial Director George Bevir. Watch on SVG PLAY:

When one seeks to enhance fan engagement in sports events, better look what we have to show you. The award-winning elite football arenas of Elite Skills Arena, used by the European top-tier football clubs, are now here to provide fans and spectators a taste of the most advanced innovations in Football technology today. #fanengagement #fanexperience #football #sportstech #sportstechnology Footballtech

An interesting piece by CIES Sports Intelligence, built on a fairly big sample. One of the first of its kind, drawing tactical conclusions and depicting collective behaviours through off-ball data. "At club level, the highest values in terms of the proportion of ‘call-for-the-ball’ runs in space (in front of the ball carrier) were observed for Cercle Brugge (85.8%), Querétaro FC (82.9%) and Dundee FC (82.0%), which thus constitute archetypes of projection play. Conversely, the highest percentages of ‘call-for-the-ball’ runs at feet (behind or laterally to the ball carrier) were measured for Burnley FC (39.3%), Real Sociedad (38.8%) and Eintracht Frankfurt (38.5%), these teams thus representing archetypes of positional play."

Globalization of Football Ownership The article discusses the changing ownership landscape in Europe's top football leagues, focusing on the Premier League and Bundesliga. It notes a significant presence of foreign owners, especially from the USA, in the English league compared to just one club in the German league. This difference is attributed to Germany's 50+1 rule, which prioritizes fan ownership. The article also mentions the Owners’ and Directors’ Test, a regulation in England to ensure suitable ownership. It highlights the dominance of American owners across various European leagues and emphasizes the global nature of football ownership, involving investors from 17 different countries. https://lnkd.in/d4YNxRPj

Great talking to Sky Sports about the Future of Football: from the evolution of stadia, inclusive design to the new digital frontiers of football and everything in between You can read the online articles via the link below. https://bit.ly/3QrTFyc

📊⚽ Unleashing the Power of Fan Data: Learn how football giants like Manchester City Football Club, FC Barcelona, and FC Bayern München are scoring big with data-driven strategies. From personalized fan experiences to revenue optimization, this blog reveals the secrets behind their success. #FanData #FootballStrategy

🔮⚽️Is the metaverse the future of football stadiums? The future of football is here, and it's virtual! From real-time stats at your fingertips to virtual matchday experiences, VR, AR, and the metaverse are transforming how fans engage with the beautiful game. Get ready for a whole new level of excitement! 🎮🏟️ Football's financial landscape is evolving, with VR and AR poised to offer enticing rewards, as highlighted by football finance expert Kieran Maguire. Currently, revenue relies on ticket sales, broadcasting, and commercial deals, but the next 20 years might see a shift towards the metaverse, VR, and AR bringing matchdays into fans' homes. Leading stadium architects Populous are embracing this change, engaging with clubs to optimize AR for fans' evolving demands. Chris Lee, their Managing Director, envisions using data to provide immersive experiences, from understanding player movements to predictive AI, ultimately merging live and remote audiences. The metaverse's potential excites the football world, envisioning hybrid reality experiences without wearables. Fans could watch games from various angles, filling limitless virtual stadiums, offering unprecedented control and interaction. From a club's perspective, the investment holds promise. A virtual stadium could accommodate unlimited fans, unlike physical ones. Clubs could sell limitless 'virtual' tickets, hinting at a financial boon. Supporters, too, stand to benefit, interacting with fellow fans while enjoying immersive, real-time views from every corner of the stadium. In this rapidly changing landscape, the metaverse's allure isn't just a vision; it's a financial and experiential game-changer for football's future. #technology #innovation #future #metaverse #virtualreality #augmentedreality #linkedin #football #fanengagement #digitaltransformation #digitalmarketing