Blue Star Partners

Change Management Lead (OCM Lead) - Digital Transformation

Project Name: Change Manager - Digital Transformation

Full-Time OCM Role: 40 hours/week

Location: RemotePrefer local to Chicago area; need to be available for key in person meetings

Rate: Up to $135/hr based on experience

Start Date: ASAP

End Date: Ongoing multi-year project

High-level Project

The company aims to create an industry leading customer-centered digital experience with clear and consistent customer experience principles and capabilities, supported by unified technologies. We have established a multi-year Digital Transformation program to enable consistent digital experiences and build next-generation digital capabilities. There are multiple workstreams that will run concurrently that cover various areas:

  • Digital Channel Experiences: Create the journey, experience, and engagement design and principles; incorporate new brand architecture in design framework.
  • Workflow and Operations: Build our foundational capabilities: Design clear workflows, templates, KPIs, and competencies to optimize digital performance.
  • Marketing Technology: Build our foundational capabilities: Design and implement the marketing tech stack (e.g., marketing automation, consent/privacy, customer data platform, omnichannel/next best action, content management).

Scope

  • Digital transformation will be fueled by culture change. We seek an OCM resource to help us develop and execute an overarching organizational change management strategy and plan to help realize the success of our Digital Transformation vision.
  • Will work alongside other OCM resources who will be aligned to specific workstreams within the overall Digital Transformation effort.
  • In scope could include competency and skill building, communications, activities and training, tactical plans and execution and/or organizational and roles and responsibilities recommendations.
  • Out of scope would be any point and click or specific workstream training and communications.

Estimated Number of Users: >1000

Locations/Sites: global

Functions Impacted

  • Marketing (both at the Corporate and Division levels)
  • Legal
  • Regulatory
  • IT

Application Or Systems Being Implemented

Multiple applications related to digital content management, review and approval processes, and other parts of the marketing tech stack as well as customer facing digital channels.

Required Role-specific Experience/background

  • Experience with OCM related to digital transformation and/or global marketing.
  • Experience with journey management and stakeholder management across a wide variety of roles, organizations, and levels.
  • Experience with implementing a significant culture change in a large organization.

Preferred Role-specific Experience/background

  • Experience in healthcare industry.
  • Digital marketing platforms: content management, campaign management, website management, customer data platforms, ecommerce.
  • Experience working in a matrixed environment with other OCM resources.
  • Seniority level

    Mid-Senior level
  • Employment type

    Full-time
  • Job function

    Project Management and Information Technology
  • Industries

    Business Consulting and Services

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