Legal Sea Foods

Catering Sales Manager

General Summary

Reporting directly to the Vice President of Marketing, the Catering Sales Manager will be responsible for generating revenue from developing our fledgling LSF Boston based off-site direct to consumer Catering business & Large Scale Off Premise Events

Duties & Responsibilities

Developing a detailed Sales & Marketing strategy for each distinct business area Large Scale Off Premise events & third party direct to consumer Catering.

Making full use of primary platforms including third-party booking/ordering platforms, directories, & publications to maximize visibility, UX, & sales Tripleseat, OT, Door Dash, EZCater etc.

Prospecting clients through field & demographic research.

Qualifying potential clients & business by utilizing & adding to an existing database.

Coordinating booking, meeting locations, & office catering activities.

Creating positive relationships with existing clients & vendors.

Supporting operational & culinary teams in menu & event development initiatives, to enhance offerings & meet market demand as well as client needs.

Identifying tactics to stimulate cross-promotion ideas, protecting leads & opportunities between eComm, PE, & Catering.

Scheduling & conducting sales calls to educate consumers about LSF Catering offerings.

Preparing proposals & contracts for clients.

Handling incoming phone inquiries from clients.

Maintaining client files.

Following up with clients during & after events.

Communicating upcoming events with detailed information to operations team on a weekly basis.

Negotiating with clients through all contracting.

Detailing events to include all food items, AV needs as well as event flow.

Position Outputs

Achieving monthly projected sales goals.

Contacting a pre-determined number of potential & existing clients on a weekly basis.

Creating weekly sales reports of contacts made.

Effectively communicating to support staff & peers.

Creating full proposals of Off Premise Events including all items associated with events i.e., audio visual equipment, rental equipment, tents, entertainment, boats.

Evaluating & reassessing ongoing marketing & sales efforts.

Skills & Competencies

Ability to multi-task

Exceptional organizational skills

Tremendous attention to detail

Outstanding written oral communication skills

Strong sense of business common sense

Keen understanding of financial reports (P&L’s) & ability to create sales forecasts.

Strong negotiation skills

Computer literacy

Minimum Education & Training

BA / BS in Business with emphasis in Marketing

Restaurant / Catering/ Events operations experience

3+ Years Sales Experience preferably in catering or hospitality sales.

Environmental Working Conditions

The environment that this position is in is a professional business environment. There is some event presence required. This position will require local travel as well to meet clients & to visit sites of off premise jobs.
  • Seniority level

    Mid-Senior level
  • Employment type

    Other
  • Job function

    Sales and Business Development
  • Industries

    Restaurants

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