Adore Me

2024 marked another year of collaborating with Smiley Company on a limited-edition collection in honor of Pride Month! Always such a pleasure to join forces with like-minded brands for causes we both hold close to our hearts. 🏳️🌈 This capsule collection — which uses a digital-printing process developed by MAS Holdings to use less water compared to standard printing processes — was featured by Bustle in their list of Pride Month collections that actually benefit LGBTQ+ communities. This year and every year, we're proud to donate to The Ali Forney Center in support of their mission to protect LGBTQ+ youth from homelessness. You can read more at the article here. ⬇️ Happy Pride Month! https://lnkd.in/dZNY2tD

Adore Me’s third-annual ESG report is officially live, marking another year of progress in the sustainability space! Our 2023 report highlights all the sustainability-focused initiatives our team has set in motion in the last year, which have all contributed to a 63% decrease in our overall carbon footprint compared to our 2021 baseline. From the launch of the Adore Me Sustainability Accelerator, our partnership with CommonShare to increase traceability along our value chain, to our recently launched Eco Design Guide — we’re proud of the many ways we’ve moved the needle in the past year. It’s our belief that real progress in sustainability will remain limited until the entire fashion industry makes it their mission. It’s our hope that, with the progress we’ve made, we’ve contributed to making that mission scalable. This report was made possible by the hard work of Camille Oberkampf, Laylah Funk, Arielle Cifuentes, Alexandra Ilie, Eve Morel, Alix Coucardon, and many others across our organization who helped in gathering data and answering endless questions. Our team acknowledges that there will always be room for improvement, and we encourage feedback from our readers. Taking a compliance-first approach — with a conscious effort to avoid greenwashing — this report was prepared using the GRI Sustainability Reporting Standards. #esg #esgreporting #corporategovernance #corporatesustainability https://lnkd.in/eYjh8QAp

Finding the perfect bra fit can significantly impact your comfort and confidence. Our bra expert, Amelia Newman, recently featured in TIME magazine, emphasizes this point: "A bra should feel comfortable, painless, and almost like an extension of your skin." Ready to ditch the discomfort and finally feel supported? Tap below to learn Amelia's tips! https://lnkd.in/egGghDJf

Our CRM & Loyalty Director Gaelle Ouggourni has driven the launch of Adore Me's new loyalty program. In this podcast, she discusses how Talon.One has been a key partner in building a program that launched quickly but can scale with increasingly complex needs.

We were honored to work with our longtime collaborator Iskra Lawrence to help her tell one of the most personal stories possible. "My precious daughter, I can’t wait to see your little face 💕 Thank you to the @AdoreMe team for helping bring to life the next chapter in my life, revealed with a flutter. 🦋" The Adore Me team worked with Iskra and the team at TRIARK LLC to leverage cutting-edge CGI technology to help unveil her gender reveal to the world. Witness the enchantment unfold as our Alyshia Butterfly Set inspires a seemingly-magical cascade of butterflies, encapsulating this beautiful moment: https://lnkd.in/e7jd4Nj9 Thanks to Octav Chiritescu-Crisan Janina Santillan Alix Coucardon Nicolas K. for helping make this a reality.

Love seeing two brands with like-minded missions come together! For Earth Day, DAILYLOOK and YES AND took the power of brand collaboration and used it for good. Read more below about how they're using this debut collection as a force in sustainable fashion! ⬇���

At Adore Me, we believe comfort and confidence go hand-in-hand. That's why we're so excited to share expert advice from Amelia Newman, our Intimates Technical Designer, recently featured in USA Today, where she reminds us why a proper bra fit is important: "We wear it for so long and all day, and it's not [like] just a sweater that you throw on. It's a garment that's doing something." Ready to find your perfect fit? ⬇️ Tap the link below for Amelia's tips on measuring your bra size and finding the perfect fit: https://lnkd.in/ehGb4fB5

Adore Me has long believed that constant reinvention is the key to success in today's commerce landscape. Our VP of Strategic Initiatives Priya Sharma recently took part in a Total Retail panel on retail transformation to outline how Adore Me has ingrained transformation into the way we operate our business. https://lnkd.in/ekPEYGzn

Question: What does the word "sustainable" even mean? Answer: K. Corley Kenna from Patagonia says there's not a very clear definition for the word, which has lead to it becoming a buzzy marketing term. We couldn't agree more. As U.S. laws and government guidance lag behind the speed at which the apparel industry evolves on environmental factors, retailers are deciding for themselves the best way to present their products and environmental initiatives. As for Adore Me, we've been working with the framework being led by the EU, knowing those standards and guidelines will eventually make their way to the States. Eve Morel, our ESG Compliance Officer, said it best: "It's more important to be more conservative [with environmental messaging] and make sure anything you say is backed up with real data." 👏 Thank you , Bloomberg for the feature! Tap the link below to read more. ⬇️

Our Media Buy Data Scientist, Constantin Testu, spent a few days in Deer Valley, UT with MediaPost as a keynote speaker at their Search & Performance Insider Summit! Congrats to Constantin on an engaging and informative presentation on how Adore Me's been leveraging generative AI to rethink image creation, and thank you to MediaPost and all of the sponsors for such a great event! Tap the link below to tune into Constantin's session. ⬇️