Serengeti Breweries Limited

Serengeti Breweries Limited

Beverage Manufacturing

Tanzania's leading brewer and spirits company. Home to the Serengeti Beer family.

About us

Welcome to the official Serengeti Breweries Limited LinkedIn page. Serengeti Breweries Limited (SBL) is a leading beer and spirits company in Tanzania. It has, over two decades, built a reputation for quality and grown to play a major role as an investor, local manufacturer and employer. A business of which Tanzanians can be proud. From owning a single small brewery based in Dar es Salaam, SBL now operates three breweries located in Moshi, Mwanza and Dar es Salaam, employing over 800 staff – both directly and indirectly. The company was incorporated in 1988 as Associated Breweries Limited and changed its name to Serengeti Breweries Limited in 2002. SBL’s headquarters are in Dar Es Salaam, Tanzania. Serengeti is part of East African Breweries Limited. Please note that this page and its content is intended for persons aged 18 and above. Kindly do not forward the page or contents to those under that age. Please drink responsibly. Please check out our rules of engagement here: https://bit.ly/2JUKUcJ Our privacy policy is available here: https://bit.ly/2UJhVyu

Website
https://www.serengetibreweries.co.tz/
Industry
Beverage Manufacturing
Company size
201-500 employees
Type
Privately Held
Founded
1988
Specialties
Brewing, Marketing, Brand building, Local sourcing, and Sustainable Business

Locations

Employees at Serengeti Breweries Limited

Updates

  • View organization page for Serengeti Breweries Limited, graphic

    51,816 followers

    Captain Morgan Officially Partners with NBC Tanzania for the Dodoma Marathon Serengeti Breweries Limited is excited to announce a dynamic partnership between our spirit brand, Captain Morgan, and the NBC Tanzania Dodoma Marathon. This collaboration aims to elevate the marathon experience, emphasizing the spirit of adventure and community engagement. The NBC Dodoma Marathon, scheduled for July 28, 2024, in Dodoma, is one of Tanzania's most anticipated annual fundraising events, drawing participants from across the nation. Captain Morgan’s involvement as the official drink sponsor signifies our commitment to creating memorable experiences and celebrating the dedication of marathon participants. Captain Morgan embodies boldness and adventure, encouraging marathoners to live boldly and celebrate their achievements. Through this partnership, we aim to foster a lively and unified atmosphere, reflecting the spirited identity of Captain Morgan. In celebration of this partnership, Captain Morgan will host exclusive bar activations in both Dar es Salaam and Dodoma. Participants and spectators alike can look forward to enjoying the vibrant Captain Morgan Gold Brand, enhancing the energy and enjoyment of the marathon events. Henry Esiaba Irene K. Mutiganzi Brian Salewa #SBL #CaptainMorgan #NBCDodomaMarathon #LeadingTheWay

  • View organization page for Serengeti Breweries Limited, graphic

    51,816 followers

    We are thrilled to announce that Serengeti Breweries Limited Managing Director Obinna Anyalebechi has been featured in the latest edition of Business Focus Magazine. As a leading player in Tanzania's beverage industry, we are committed to a better future for Tanzania. This feature highlights: • Our diverse portfolio of local and international brands • Significant investments in local supply chains and empowering women • Innovative products driven by consumer needs • Our sustainable practices and community support initiatives A big thank you to our incredible team and the support from our community. Together, we are brewing Tanzania’s future! Read the full feature here: Issue No.123 - https://lnkd.in/dJ9SHSjA #SerengetiBreweries #Tanzania #BusinessFocus #Sustainability #Innovation

  • We are committed to improving access to clean water, sanitation, and hygiene (WASH) across Tanzania. Water is vital to our communities, environment, business, and products. Everyone deserves access to safe drinking water, and we recognize the role we can play in making this a reality. #Proudofwhatwedo #SBLleadingtheway #Waterforlife #Society2030 Diageo | East African Breweries PLC (EABL)  

  • View organization page for Serengeti Breweries Limited, graphic

    51,816 followers

    We are delighted to announce the appointment of Henry Esiaba as the new Marketing and Innovations Director at Serengeti Breweries Limited (SBL) Henry brings a wealth of experience in Creative Brand Building, Innovation, Digital Strategy, and Strategic Planning & Analysis, having worked with globally recognized brands. Join us in welcoming him to Serengeti Breweries. Diageo | East African Breweries PLC (EABL)

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  • View organization page for Serengeti Breweries Limited, graphic

    51,816 followers

    Water stewardship has been a longstanding priority for Serengeti Breweries. Through our "Water for Life" initiative, we have taken bold steps in the right direction. Today, we are proud to hand over a water supply project that will provide clean and safe water to 12,000 residents in Kabila Village, Magu District, Mwanza region. In partnership with the African Community Advancement Initiative (AFRIcai), the project entailed installation of submersible pump in the borehole, construction of pump-house, water storage cement block tank, pipe network and 13 new water points with a capacity to yield 87,000 Cubic meters of water per year. Our Managing Director Obinna Anyalebechi and AFRIcai Managing Director, Bonus Caesar, joined hands with Mwanza Regional Commissioner, Said Mtanda, to launch the project, reinforcing a strong public-private partnership committed to corporate social responsibility. This initiative aims to enhance economic productivity, particularly for women and girls, who will no longer need to spend long hours fetching water, thus enabling them to focus on other economic activities. #leadingtheway #Society2030 #WaterForlife #WASH

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  • View organization page for Serengeti Breweries Limited, graphic

    51,816 followers

    On World Environment Day, we reaffirm our commitment to addressing the most pressing environmental opportunities and risks through our sustainability strategy, Society 2030: Spirit of Progress. Our third pillar, Pioneering Grain to Glass Sustainability, is central to our efforts in combating climate change. Aligned with this year's theme of land restoration, desertification, and drought resilience, we are dedicated to preserving water for life by, so far, implementing 26 community water projects across Tanzania, providing clean and safe water to over 2 million people. Additionally, we accelerate the transition to a low-carbon world by planting trees throughout Tanzania to curb desertification and maintain soil health. Through our 'Become Sustainable by Design' sub-pillar, we train over 500 farmers in regenerative agriculture methods, fostering sustainable farming practices that enhance drought resilience and promote land restoration. As we celebrate World Environment Day, we remain steadfast in our mission to create a sustainable future for all. #Leadingtheway #WorldEnvironmentDay2024 #Proudofwhatwedo

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  • View organization page for Serengeti Breweries Limited, graphic

    51,816 followers

    We are pleased to announce the appointment of Mr Paul Makanza as the new Board Chairman for Serengeti Breweries Limited, effective June 2nd, 2024. Mr Makanza brings a wealth of experience as a seasoned business executive with an extensive background in the private and public sectors. Please join us in welcoming Paul Makanza to SBL and wish him success as he drives our company toward continued growth. East African Breweries PLC (EABL) Obinna Anyalebechi Jane Karuku

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  • View organization page for Serengeti Breweries Limited, graphic

    51,816 followers

    We raise a glass to the incredible dedication and craftsmanship of our teams. From grain to glass, their hard work and passion brew the success that flavors our future. To our consumers, who inspire us to keep crafting the finest experiences, cheers to our united strength, achievements and community we build together. Happy workers day! Drink Responsibly. DRINKiQ.com #SBLLeadingtheway #Proudofwhatwedo

  • View organization page for Serengeti Breweries Limited, graphic

    51,816 followers

    Serengeti Breweries Limited, through its renowned beer brand "Serengeti," has partnered with Diamond Platnumz for Tanzania's biggest music and beer experience to be held on April 26th & 27th at Posta Grounds Kijitonyama, Dar es Salaam. This partnership reflects our commitment to showcasing the best of Tanzania through music and creating unforgettable experiences for our consumers. Diamond Platnumz is a vibrant embodiment of Tanzanian spirit and talent, together with Serengeti and its rich blend of beer flavors; the partnership signifies Tanzania's identity, unity, and distinctiveness, as well as its lively spirit. Tickets for the highly anticipated festival will be given away free in over 300 leading bars across Dar es Salaam as a reward to our patrons and supporters of the Serengeti brands. All you have to do is order Serengeti at your bar for a free ticket. Rhona Namanya Rispa Hatibu Ester Raphael Anitha Msangi Rwehumbiza

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